Wednesday, October 9, 2013

Pune Day 3 evening

It was an interesting afternoon of tweaking observations so they made sense and generating insight statements. We spent the final hour of the day writing a brief which included an orientation list, insights, observations and films (with meanings and interpretations). Every team will brief the next team to become designers for a mornings and come up with concepts. All concepts will be delivered by noon tomorrow. I can't wait to see them.

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