Wednesday, March 16, 2011

Chip Conley: Knowing what to count



You may have already heard this excellent TED talk - I had not. My good friend, Paul Longo, pointed it out to me. He used it with his students at Drake University to, "to introduce them to the orientation I'd like them to acquire, namely, that each measurement is a story and that each story begins with a question." 

Well worth a coffee break over.

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