Saturday, November 27, 2010

Giving something back

Here is an elegant, simple, engaging and rewarding app to download. It's free and it has inspired the latest piece of functionality to be added to the EthOS app in a few weeks time.

What I love about this app is that it tells you something genuinely new about yourself as an incentive for helping the LSE with a research project exploring... happiness.

I have been using it for a week now and it alerts me to login and answer some basic questions about my mood, mode and emotional state. I can then view a set of graphs and charts which, with each input, create an increasingly reliable picture of where, when and with whom I feel the happiest.

It was a client who first told me about it. And what impressed him, as has impressed me, is how it keeps people engaged for weeks. The reward being the feedback you cannot get any other way.

A long story now cut short; we are adding similar functionality to our EthOS app. Only users will be able to configure it to help understand any state of mind. For example, if you are conducting a snacking study, an interesting range might be, 'very hungry' to 'very full', on a sliding scale. And after a few dozen entries, the user will be able to see the locations, times of day and activities which made them feel hungry.

The challenge is to keep it simple while allowing analysts to view aggregates from hundreds if not thousands of respondents.

Please stay tuned for more on this in the near future.


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1 comment:

  1. It was a client who first told me about it. And what impressed him, as has impressed me, is how it keeps people engaged for weeks. The reward being the feedback you cannot get any other way.

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